Create new Market Basket package design and line look for fresh,
new Cold Brew Coffee Concentrate flavors


Brand Identity: Market Basket Private Label (new item)

Imagery: Simple, informative label confirming easy-to-make/use, concentrated,
cold brewed coffee; use distinctive colors to differentiate flavors

Overall: Help Market Basket enter and new category with a distinctive look synonymous with a fun, new, trendy way to enjoy coffee